Recent years have witnessed a drastic change in retail industry due to multiple factors. Major ones include rise in the number of shopping malls and supermarkets, investment by corporate giants in retail sector, expansion of online shopping websites and rise in the expectation of consumers.
All these factors have forced the retail firms to focus on the quality of customer experience as it can be a key differentiator. This is where retailers take support of call centers that offer specialized services for this particular sector.